Wednesday, March 13, 2019

google business

google business

Google My Business Dashboard Unlock Your Plan & Complete Your Tasks To Reach Your Goals - Search Engine Roundtable

Posted: 12 Mar 2019 05:35 AM PDT

A few weeks ago I spotted a thread at the Local Search Forums where someone shared a new user interface for the Google My Business Dashboard or a newsih business being verified in GMB. Now Google kind of gamifies the process of completing your Google My Business profile with incentives.

You can click "Unlock your plan" by adding a cover photos, uploading business photos, adding your hours, viewing your analytics, adding a business description, checking your listing on Google Maps and by downloading the app.

Here are screen shots:

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Andy Simpson just spotted this the other day as well:

Forum discussion at Local Search Forums and Twitter.

News Corp Australia calls for Google to be broken up - The Verge

Posted: 12 Mar 2019 05:42 AM PDT

The Australian arm of Rupert Murdoch's News Corp has called on the country's competition regulator to break up Google, via Reuters. In an 80-page document submitted to the Australian Competition and Consumer Commission (ACCC), the media giant accused Google of abusing its market dominance in search to benefit its ad business, and it called for its search business to be separated from the rest of the company's business units.

Echoing its earlier submission to the ACCC's digital platforms inquiry, News Corp Australia claims that "Google has become an 'unavoidable trading partner' for consumers, media content providers and advertisers alike." It says Google's "anti-competitive" behavior threatens the sustainability of news and journalism, undermining the "virtuous cycle" of publisher's subscription and advertising revenue.

The ACCC's initial proposals recommend that the Australian government set up a new regulatory body to oversee how global tech giants rank ads and news articles. News Corp Australia's demands go further, calling for Google to either functionally separate its search business from the rest of its business units (meaning it would retain ownership but would have to operate it separately) or divest them entirely by selling parts of its business.

News Corp Australia concedes that the Australian authority is unlikely to achieve this breakup on its own, but it calls upon it to coordinate globally with other governments to achieve this aim. "Any solution must be bold," the media giant argues, claiming that Google has previously evaded similar attempts at regulation by continuing to abuse its market position "under the guise of a different name," despite initially seeming to change its behavior.

The publisher is not the only one who wants to break up Google. US Sen. Elizabeth Warren (D-MA), who is running for president in 2020, said that she would break up the big tech giants if elected. In a statement announcing the policy, she said that these companies use their market power to "squash small businesses and innovation."

News Corp previously supported the EU taking action against Google in 2017, when the EU fined Google more than $1 billion for unfairly promoting its own price comparison services above those of its competitors. Now, searching for a product in Europe shows competing price comparison services alongside Google's.

The ACCC's chairman, Rob Sims, said he was looking at News Corp Australia's submission "with an open mind." The competition authority's final report on its digital platforms inquiry is due to be published on June 3rd, 2019.

Murdoch asked regulators to break up Google’s ad business - Irish Times

Posted: 12 Mar 2019 01:17 AM PDT

Rupert Murdoch's News Corp Australia asked the country's regulators to push the break-up or effective separation of Google's digital advertising business because of the damage it was inflicting on the nation's media industry.

News Corp made the request in an 80-page filing with the Australian Competition and Consumer Commission following a preliminary report from the regulator, recommending that a new or existing watchdog should investigate and monitor how large digital platforms rank and display ads and news.

In the document, Murdoch's company criticised the existing practices and power of Google-parent Alphabet, and Facebook, calling for more regulatory oversight.

"The market power that Google and Facebook occupy makes it difficult even for sophisticated and experienced businesses like News Corp Australia to negotiate any terms of business," the company said in its filing.

A Google spokesman didn't immediately have a comment on the filing.

News Corp's suggested remedies include "requiring digital platforms to make certain divestments; specifically, that Alphabet should divest Google Search or Google Ad Manager" and "requiring functional separation and access to data on fair, reasonable and non-discriminatory terms: requiring the functional separation of each component of Google's ad tech functions, including Google Search, and access to the data Google holds on [fair, reasonable and non-discriminatory terms]."

The Australian regulator, in its preliminary report, said Google and Facebook had become the "dominant gateways between news media businesses and audiences", leading to a loss of advertising revenue and ultimately cuts in the number of journalists who could play an important role in "exposing corruption and holding governments, companies, powerful individuals and institutions to account".

'Hefty remedy'

The regulator will consider all submissions, but it did not recommend a break-up in its interim report late last year, said Rob Nicholls, a senior lecturer at the University of New South Wales Business School in Sydney.

Separation would be a "significant step" and a "pretty hefty remedy", said Mr Nicholls, who researches competition law. There was "no indication that the [regulator] will take that course."

The regulator's December report contained 11 preliminary recommendations, including preventing Google's internet browser, Chrome, from being installed as a default app on mobile devices, computers and tablets, and preventing Google's search engine from being installed as the default on internet browsers. The report also identified eight areas for further analysis as the inquiry continues.

"The [regulator] considers that the strong market position of digital platforms like Google and Facebook justifies a greater level of regulatory oversight," chairman Rod Sims said in a statement at the time.

News Corp is the country's largest newspaper publisher with mastheads including the Australian national broadsheet as well as the most popular tabloids in Sydney and Melbourne. – Bloomberg

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